We build AI applications and products end to end, and add AI features to software you already ship — model selection, evaluation, cost and latency engineering, multi-tenancy, and the unglamorous production work that decides whether an AI feature survives contact with real users.
Most AI products do not fail at the model. They fail at everything around it.
It works on the examples it was built against. Nobody knows what it does on the next thousand, and there is no way to find out safely.
A prompt gets tweaked, a model version changes, and output quality shifts. With no evaluation set, every change is a gamble.
Per-request cost was irrelevant in the demo. At real volume the feature costs more to run than the plan it ships on.
Latency that feels acceptable in a test feels broken inside a product where someone is waiting on the result.
Multi-tenancy was assumed rather than designed, and the first enterprise security review finds it.
The system is written against one vendor's API surface, so pricing changes and deprecations are not decisions you get to make.
Three distinct engagements, and it is worth being clear which one you are actually in.
The AI capability is the reason the product exists. We build the whole thing — interface, backend, data layer, and the AI system inside it.
You have a product with users. The work is adding capability without destabilising what already ships.
Something already works in a notebook or demo. The remaining work is everything that makes it dependable.
AI features are expensive to run and to keep correct. That cost is worth paying for some problems and not others.
The model is a swappable component. These layers are what make the product dependable.
A versioned set of real cases with expected outputs, run before every change, so quality shifts are caught in CI rather than reported by customers.
Provider access sits behind an interface, so models can be swapped or mixed per task — and a pricing change or deprecation is a config decision, not a rewrite.
Routing simple work to smaller models, caching what repeats, streaming where waiting is visible, and keeping context tight because context is the bill.
Data separation, per-tenant configuration, and usage metering designed in, so the first enterprise security review is not a re-architecture.
Per-request traces covering prompt, retrieval, tokens, latency, and cost, so a quality complaint can be reproduced rather than debated.
Defined behaviour when a provider is down, rate-limited, or slow — the product stays usable rather than failing at the AI-shaped hole in the middle.
Feature lists are a poor predictor of AI product cost. These factors matter considerably more.
The scoping session exists to answer this for your case. It produces a written scope, an architecture direction, and a cost range you can take elsewhere.
We pressure-test the use case, define what good output looks like, and check the unit economics before anyone writes code.
A test set of real cases comes first, so quality is measurable from the first commit rather than assessed by impression.
Two-week cycles with working software, instrumented for cost and latency from the start rather than optimised afterwards.
Monitoring, runbooks, and rollback paths, plus documentation for the team that maintains it — including if that team is not us.
Defaults, not constraints. Model providers in particular sit behind an abstraction so the choice stays reversible.
A scoping session covers what good output looks like, whether the unit economics work at your expected volume, and what the architecture needs to be. You leave with a written scope and cost range regardless of who builds it.